« Paradigm Shift | Main | X marks the box »
Tuesday
May042010

(Fresh) food for thought 

Now I'll be honest, I've never, ever been a health food Nazi. I grew up happily chowing down on happy meals just as much as I devoured the delicious fruits from the plumb trees, a peach and an apricot tree (as well as the occasional carrots and radishes) that grew in our backyard as a kid.

As the years went on I enjoyed both delicious home cooked meals, prepared by my mom, as well as the occasional trip to a Denny's, a Burger King, and Carl's Jr (maaan. . .I use to looove their Bacon Western Cheeseburgers!)

Heading off to college, eating mom's cooking (of course) was scaled back to holidays and summertime. Cafeteria food became the norm as well as many, many trips to the Taco Bell and the McDonalds up the road from campus.

When I graduated from college, I spent a couple of years overseas (with the Peace Corps). With the tasting of a variety of foods, it became apparent to me that certain foods where I lived and travelled (Ovamboland and Southern Africa), just tasted more delicious than what I ate back home. I didn't really get heavy into looking "deeper" into this.  I just thought to myself: different part of the world, food will taste different.

Fast forward to now. As an entrepreneur I am daily striving to make an impact. I am constantly participating in productive conversations about the role of the local and global citizen in a networked world where conversations about what we eat and drink, the very things that sustain us, should be just as much a part of our daily dialogue as net profits, the digital landscape or the hottest new pop artist on the planet.   

Right now, as older, industrial age ideas deteriorate, we are in a space where fresh ideas, with promise, can become king. And in my opinion, conversations about fresh food is an awesome place to start. . .

Will Allen was recently named in Time Magazine as one of the 100 people who most affect our world.

 

 See Jamie Oliver's TED presentation here

Reader Comments

There are no comments for this journal entry. To create a new comment, use the form below.

PostPost a New Comment

Enter your information below to add a new comment.
Author Email (optional):
Author URL (optional):
Post:
 
All HTML will be escaped. Hyperlinks will be created for URLs automatically.